FastUTM Guides

Simple guides for cleaner campaign tracking.

These guides explain each FastUTM tool in plain English. No heavy jargon, no pretending everyone lives inside analytics dashboards.

Start with the guide that matches the job you are trying to do. Each guide gives you a simple explanation, shows what the tool is for, and helps you understand what to check before you publish.

The tools help you get the job done. The guides help you understand what is happening, why it matters, and how to avoid simple tracking mistakes.

1. Pick the task

Choose the guide based on what you need to do, such as building links, checking a page or making QR codes.

2. Read the basics

Each guide keeps the explanation practical so it is useful even if you are not technical.

3. Open the tool

Once it makes sense, open the matching tool and get the work done.

Screenshot of the Site Checker section showing where to check a landing page before a campaign goes live.
Guide 01

Site Checker Guide

Use this guide when you want to check a page before sending visitors from ads, social posts, emails or QR codes.

  • What to check before promoting a page
  • Why landing pages matter
  • How this fits into campaign tracking
Screenshot of the UTM Builder section showing campaign details, platform choices and generated tracking links.
Guide 02

UTM Builder Guide

A plain-English guide to making tracking links without building every link one by one.

  • What source, medium and campaign mean
  • How to choose clean naming
  • How to build all links together
Screenshot of the Campaign Name Generator section showing fields for making cleaner campaign names.
Guide 03

Campaign Naming Guide

Use this guide when you want campaign names that your reports, team and future self can understand.

  • Why names should be consistent
  • How short codes help reports
  • How to avoid messy campaign names
Screenshot of the QR Generator section showing options for creating QR codes for URLs, Wi-Fi, vCards and documents.
Guide 04

QR Tracking Guide

A simple guide for using QR codes in posters, menus, events, printed materials and campaigns.

  • What a QR code should point to
  • How to track QR scans with UTMs
  • What to test before printing
Screenshot of the Google Ads Tools section showing Final URL suffix and ValueTrack setup options.
Guide 05

Google Ads Guide

For people who want Google Ads tracking to be clearer without needing to memorise every parameter.

  • What a Final URL suffix is
  • What ValueTrack placeholders do
  • How GA4 reads paid traffic
Screenshot of the UTM Reader section showing how a tracked URL is broken into readable campaign fields.
Guide 06

UTM Reader Guide

Use this guide when someone gives you a long tracked link and you want to understand what it actually says.

  • How to read a campaign URL
  • What each UTM field means
  • How to spot simple tracking mistakes

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