About FastUTM

1 What FastUTM is

FastUTM is a free UTM builder and campaign URL generator. It helps you tag links cleanly and consistently so that your analytics tell you exactly where your traffic, clicks, and conversions came from.

No account is required and there is nothing to install; you open the tool, build your link, and get back to work.

2 What it does

The aim is to take the fiddly bits out of campaign tracking and keep your tags tidy across every channel:

• Build properly structured UTM links with the standard source, medium, campaign, term, and content parameters
• Keep naming consistent so your reports stay clean and comparable over time
• Generate QR codes and shortened links for print, social, and offline use
• Copy and reuse links quickly, without spreadsheets or guesswork

3 Who it is for

FastUTM is built for marketers, charities, and small businesses who want dependable tracking without enterprise overhead. If you have ever lost a campaign in a sea of untagged links, this is for you.

4 The tools

Alongside the UTM Builder, FastUTM includes a Site Checker, a Name Generator, a QR Generator, a Google Ads helper, and a UTM Reader. Practical walkthroughs live in the Guides section.

5 Who built it

FastUTM is built and maintained by Isa Noorudeen, trading as ISArts (isarts.com), based in the United Kingdom. It started as a tool to solve a recurring problem in day-to-day marketing work, and it stays free because good tracking should not be a luxury.

6 Get in touch

Questions, suggestions, or spotted a bug? Head to the Contact page. For privacy and legal detail, see the Policies hub.